Outreach & Promotion

Learn how to message and teach TNR in your community, get the funding you need for your S/N program and inspire your community with fun and creative signage and social media promotions.

Tools, Tips, Templates

Learn more about this topic with

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  • Tips & How-tos
  • Research
  • Articles & Publications

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ASPCApro Blog

Research Update: New National Estimates Are In!

Thursday, March 16 2017

Spoiler alert: We’re seeing lots of exciting trends in U.S. shelter data, but keep at it—we are not done yet.

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A Pat on the Back (or the Neck or Chest …)

Thursday, March 2 2017

Dr. Emily Weiss shares research on what makes dogs tick—and what makes adopters pick.

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How Many Cats Do We Need to Sterilize to Reach Zero Population Growth?

Friday, February 24 2017

The ASPCA’s Margaret Slater, DVM, PhD, shares some interesting results from research on free-roaming cats she conducted with Stephen L. Zawistowski, PhD, CAAB, Science Advisor Emeritus.

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Most Popular Tools & Tips

Forms & Samples Adoption center visitor log and survey

Use this sample form to record shelter visitor traffic.

Research The Saving Power of Fee-Waived Adoptions

Leery of free adoptions? Research shows fee-waived cats are just as loved and valued!

Publication Partnering to Save More Lives

Read an article published in a peer-reviewed journal about trends noted as data was analyzed for the first six ASPCA Partnership communities. Download the PDF here.